Spotify is rolling out in-app messaging, a new feature that lets users chat directly inside the streaming app. Until now, music and podcast sharing mostly happened outside Spotify, on platforms like WhatsApp, Instagram, and TikTok.
At launch, conversations are one-on-one only, and you can message someone if you’ve already shared music with them, collaborated on a playlist, joined a jam, or are on the same Family or Duo plan. The recipient must approve before the chat begins.
Users can also:
- React to messages with emojis
- Manage conversations in the new Messages tab under their profile
- Approve chat requests from shared links across social apps
- Report inappropriate messages (Spotify reviews them against platform rules)
Spotify says messages are encrypted at rest and in transit, but not end-to-end encrypted, meaning the company can proactively moderate them.
The feature is launching for users over 16 in select Latin American markets first, with expansion to the U.S., Canada, Brazil, the EU, the U.K., Australia, and New Zealand in the coming weeks.
Related: Spotify Introduces Custom Playlist Transitions For Premium Users.
This move is part of Spotify’s bigger push toward social and interactive experiences, following recent features like podcast comments and a video-first feed redesign.
Still, with some users already complaining that Spotify feels cluttered, the company has added an option to turn off messaging under Settings > Privacy and social.